News: Reidy's major coups include the 2004 Republican National Convention, the 2005 VH1 Save the Music benefit concert and the CMA Awards, which will air live Tuesday night to what is expected to be its largest audience ever. More than 37 million people tuned in last year.
'We fly around the world all the time, asking, cajoling, making presentations,' Bloomberg said. 'You don't win them all, but if you want to sell the city _ and that is exactly what we do _ it is a process of ringing doorbells again and again and again.'
Reidy also helped New York win the competition to host the 2010 Super Bowl, but it was contingent on the city's proposal for a new football stadium, a plan that collapsed this spring.
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